I first want to say I have been doing this for years before Coke every came out with this. I tend to put lemons in most of my sodas. This uses Cokes classic typeface from their logo but with a twist of a lemon peal. It is very clear that it is a peal from a lemon and works well enough you really don't have to look at the can on the bottom right to read it says with lemon on it. I do feel it is smart to have both on this piece to help counter balance each other as well as brand the look of the can so when you go to the store you van recognize it better than if they would have just put their logo.